Journal

Quiet notes on commerce, type, and product pages — from the studio.

August 12, 2026 1 min read

Quiet commerce

Why boutique shops feel better when the UI stays out of the way.
August 9, 2026 1 min read

Type that breathes

A short case for fluid scales on Squarespace 7.1 — and when to stop tweaking.
August 9, 2026 1 min read

Product pages with presence

Hero, proof, and one clear next step — how we think about PDPs.